I suppose that introductions are in order... I'm a Texan by birth, but I've lived in Seattle most of my life. Yeah, for some reason, my parents got tired of the sun and warmth of Texas and opted for the clouds and rain of western Washington state. But it's not all bad. It's very green here, and neither the winters nor the summers are overly oppressive as other parts of the country. And freelancers like me are everywhere here. In fact, it seems to be a lifestyle choice.

Yes, for my day job, I'm a freelance insurance marketing consultant and sales trainer. I go around and help insurance agents, brokers and producers improve their overall sales. It's actually rather fun. I teach them insurance marketing strategies and insurance sales tactics that I developed when I was an insurance agent for several years in the 90s. A lot has changed, however, since I was a full-time agent. The dependence on insurance leads is still there, but online insurance marketing is now key to generating those leads. And face-to-face kitchent table insurance sales is a thing of the past. Most sales are now done over the phone and computer.

It's a strange new world...



Insurance Marketing Sales