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Drive: The Surprising Truth About What Motivates Us

What Really Motivates Us?

I realize this video will bore some people to tears, and for others - - it will be completely fascinating. If you choose to watch this, you may have to pause it a few times to "get" all the points.

If you have any interest in the Science behind what motivates people, and apply these revelations to your members and how you manage your Social Network, you will be amazed at how this video will open your eyes to new heights.

To drive one purpose of this video home for you, here's a perfect example of applying this knowledge and Science to your Social Network Community - - and wow, am I guilty of doing this the wrong way: Make your Contests and activities like Member and Traffic Drive Incentives - - quick, easy, and rewarding.

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Replies to This Discussion

Permalink Reply by Carny Town on June 6, 2010 at 9:53am

Fascinating, of course. Something I had already come to the conclusion about, however, so hard to put in practice, mainly due to the fact that we cannot ignore the issue of control. Whither it be for profit or not we want to control, the situation, control our lives and control our employees or contributors. But it is a fact that once, you, as a network creator, give up that control to your members, you will have a much better network. carnytown.com has competitors that censor, and control all content. They are much neater, cleaner but they are not necessarily more popular since they are taking all the creative means away from their members. So we will continue to use the example above as our business model. "Let them just do it and have fun...stop nagging them"

Permalink Reply by JenSocial on June 6, 2010 at 12:54pm